Brand Manager at IBM

IBM is expanding and seeking a Brand Manager to contribute to key projects. This is a fully remote-friendly position, giving you flexibility to work from anywhere.

About IBM

IBM develops and manufactures computer hardware, middleware, and software, providing cloud computing, AI, and consulting services.

About the Role

As a Brand Manager at IBM, you will develop and execute multi-channel marketing campaigns across digital and traditional channels while contributing to the team's objectives and broader company goals.

IBM is based in Los Angeles, and this role offers remote flexibility. You will have the opportunity to work from home or any location with a reliable internet connection, while staying connected with your team through regular video calls and collaboration tools.

About the Team

You will join a team of 6 professionals working on marketing projects. The team collaborates with cross-functional partners to deliver projects on time and maintain high standards of work.

Key Responsibilities

• Develop and execute multi-channel marketing campaigns across digital and traditional channels
• Analyse campaign performance data and optimise for ROI and conversion
• Manage content strategy, creation, and distribution across owned and earned media
• Coordinate with creative teams, agencies, and external partners
• Conduct market research and competitive analysis to inform strategy
• Prepare and present performance reports to stakeholders

Requirements

• Degree in Marketing, Business, Communications, or related field
• Experience with marketing analytics tools (Google Analytics, HubSpot, or similar)
• Strong written and verbal communication skills
• Understanding of digital marketing channels (SEO, SEM, social, email)
• Experience managing campaigns with measurable targets and budgets
• Ability to work in cross-functional teams and manage multiple projects

What We Offer

• $80,467 – $93,175 per year


• Health and wellness benefits


• Retirement savings plans


• Paid time off and holiday schedule


• Learning and development opportunities


• Flexible working arrangements


• Employee wellness programs


• Team building activities

Benefits vary by location, employment type, and individual circumstances. Review the full job posting for complete details.

Career Growth

IBM supports professional growth through mentorship, learning budgets, and defined career paths. Team members are encouraged to develop new skills and take on increasing responsibility over time.

Location

This position is based in Los Angeles. Remote work is available for this role, with flexibility to work from home or any location with a reliable internet connection.

How to Apply

If you are ready to make an impact at IBM, we encourage you to apply. Submit your application through the link below and a member of the recruitment team will be in touch. We review applications on a rolling basis and aim to respond within 5 business days.

Apply for this position

Frequently Asked Questions

Is the Brand Manager position at IBM remote?

Yes, this Brand Manager role at IBM offers remote work flexibility.

What is the salary range for this Brand Manager role?

The salary range for this position is USD 80,467 - 93,175 per year, depending on experience.

What qualifications are needed for this role?

IBM is looking for candidates with relevant experience and skills matching the requirements listed above. Entry-level and experienced candidates are both encouraged to apply where indicated.